I found a great article for you from www.pharmalive.com: Pfizer Again Tops Annual “Most Effective” Sales Force Ranking. It’s the results of a study by GfK Market Measures, who surveyed more than 800 physicians across 12 specialties. Rankings of specific companies show that pharmaceutical sales reps from Pfizer are #1 with physicians, followed by Merck, AztraZeneca, GSK, Eli Lilly, and Novartis. (See a detailed discussion from ZAMP Bionews.)
What makes these medical sales reps so successful? Besides “positive professional attributes,” physicians cited these needs from representatives: product information, research data/clinical literature, educational materials, cost information, and knowledgeable reps who can answer questions. Interesting.
Article courtesy of Peggy McKee - Owner / Senior Recruiter at the nationally
recognized pathology and pharma sales recruiting team of PHC Consulting.
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If you are a sales professional or want to become one, or if you are looking for a new sales job, you will face one of the toughest interview processes of any job seeker.
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